The Story of Stuff, by Annie Leonard

You may already have seen this video, it’s not that new. If you have, you may find, like me, that it is worth reminding oneself once in a while of some of the core messages in the video.

I first saw this a while back (2007), but I think there are some great points in here that are worth sharing. In the end, the video comes across as another ‘rant’ against our laziness and inability to take control of the situation, with little on concrete steps as to how to initiate change, but so long as it helps increase awareness, it is a step in the right direction.

Many of the messages are trying to achieve cultural change – more personal awareness and responsibility for our actions (eg, increasing consumerism) – to that end, I think the video is effective.

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