Venture capital goes ‘public’?

Elite_Dangerous_artwork

I recently wrote a blog post about crowdfunding (‘Kickstarter capitalism‘). In that post I largely reflected the perceptions of a typical ‘backer’ (or, one might say, ‘investor’) in crowdfunded initiatives – that is, someone like me. I’ve become enthused about how crowdfunding can help bring new creative ideas to life, when otherwise they might never have been funded; I’ve also bascked a number of such ‘projects’.

Once that post was published, I realized that there were still aspects that I wanted to address, particularly relating to the perspectives of crowdfunding from the view of a potential raiser of funds / project ‘creator’. I’ve not yet ‘created’ my own project on Kickstarter, but I have ‘participated’ in the creation of a project with a group (a consortium?!) of other individuals (more on that in a another post at another time!).

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Should you bring some Color into your life?

(or, Thoughts on recent, and future developments in location based services and social networking)

In the world of geeky correspondence on Twitter, Quora and tech blogs the last month has seen a lot of discussion about a new app called Color.

There are several reasons why Color is attracting so much attention:

  • It has a high profile team of already successful internet entrepreneurs
  • It has received financing (“$41m!”) from one of the most prominent venture capital firms, Sequoia Capital
  • It has an innovative, and potentially revolutionary approach to the “social graph” (the way in which social networks are built)
  • It is receiving very mixed reviews, from very negative to wildly popular

Color allows you to take photographs with your smartphone, and will share those photographs publicly with anyone nearby (regarding the privacy aspects, it’s really quite simple – if you don’t like that publicity, don’t use Color, at least not for the photos that you don’t want to share).

At the moment, that’s pretty much it. Simple, right? So why the fuss?

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